Instagram is one of the most popular social media platforms in the world, with around 2 billion monthly active users1. It is a place where people can share their photos and videos, follow their favorite celebrities, influencers, brands and friends, and discover new content and trends.
But who are the most followed accounts on Instagram? Who has the most fans and followers on this platform? In this article, we will look at the top 10 most followed accounts on Instagram as of January 2023, based on the data from Wikipedia1 and Prestige Online2.
10. Khloé Kardashian (304 million followers)
Khloé Kardashian is a television personality and model who rose to fame as part of the reality show Keeping Up with the Kardashians. She is also the founder of the clothing brand Good American and the co-host of the talk show Kocktails with Khloé. Her Instagram account features selfies, advertisements, family photos and glimpses into her personal life.
9. Beyoncé (306 million followers)
Beyoncé is a musician, actress and businesswoman who is widely regarded as one of the most influential artists of all time. She has won 28 Grammy Awards, sold over 200 million records worldwide, and starred in films such as Dreamgirls and The Lion King. Her Instagram account showcases her music, fashion, philanthropy and family.
8. Kim Kardashian (353 million followers)
Kim Kardashian is another television personality and model who became famous through Keeping Up with the Kardashians. She is also a successful entrepreneur who has launched various businesses such as KKW Beauty, SKIMS and Kimoji. Her Instagram account is similar to those of her family members and features photoshoot content, pictures of her attending events, and little snapshots of her personal life, including old family photos.
7. Ariana Grande (368 million followers)
Ariana Grande is a musician, actress and businesswoman who started her career as a child star on Nickelodeon. She has since become one of the most popular and successful singers in the world, with six studio albums, 22 Billboard Hot 100 top 10 hits, and over 300 million records sold worldwide. Her Instagram account displays her music, style, collaborations and behind-the-scenes moments.
6. Dwayne “The Rock” Johnson (376 million followers)
Dwayne Johnson, also known as The Rock, is an actor and former professional wrestler who is one of the highest-paid and most bankable stars in Hollywood. He has starred in blockbuster movies such as The Fast and the Furious franchise, Jumanji: Welcome to the Jungle and Moana. His Instagram account reveals his workouts, projects, hobbies and family.
5. Kylie Jenner (388 million followers)
Kylie Jenner is a television personality, socialite and businesswoman who also gained fame through Keeping Up with the Kardashians. She is the founder and owner of Kylie Cosmetics, one of the most successful beauty brands in the world. She is also known for her lavish lifestyle, fashion choices and relationship with rapper Travis Scott. Her Instagram account consists of selfies, advertisements, promoting her vitamin and supplements brand Lemme3, and glimpses into her private life.
4. Selena Gomez (412 million followers)
Selena Gomez is a musician, actress, producer and businesswoman who began her career as a Disney star on Wizards of Waverly Place. She has since released four solo albums, starred in movies such as Spring Breakers and The Dead Don’t Die, and produced shows such as 13 Reasons Why and Selena + Chef. She is also an advocate for mental health awareness and social justice causes. Her Instagram account shares her music, fashion, hobbies and personal updates.
3. Lionel Messi (457 million followers)
Lionel Messi is a footballer who plays for Paris Saint-Germain and the Argentina national team. He is widely considered as one of the best players of all time, having won six Ballon d’Or awards, ten La Liga titles, four UEFA Champions League titles and numerous individual records. He is also a UNICEF goodwill ambassador and a philanthropist. His Instagram account posts about his matches, behind-the-scenes content, endorsements and family.
2. Cristiano Ronaldo (579 million followers)
Cristiano Ronaldo is another footballer who plays for Manchester United and the Portugal national team. He is also regarded as one of the best players of all time, having won five Ballon d’Or awards, seven league titles, five UEFA Champions League titles and numerous individual records. He is also a global icon and a philanthropist who has donated millions to various causes. His Instagram account shows his matches, training, lifestyle, endorsements and family.
1. Instagram (634 million followers)
The most followed account on Instagram is Instagram itself. The official account of the platform features curated content from various users and hashtags, as well as announcements, tips and challenges. It also showcases diverse and inspiring stories from different communities and cultures around the world.
These are the top 10 most followed accounts on Instagram as of January 2023. They represent a variety of fields and interests, from sports and music to fashion and entertainment. They also demonstrate how Instagram can be used to connect with millions of fans and followers, share one’s passions and talents, and make an impact on the world.
What do you think of this list? Do you follow any of these accounts? Who are your favorite Instagrammers? Let us know in the comments below!